Your vision,
our mission
Our mission is to help the best companies in the world, bring the best entertainment experiences to audiences everywhere.
Simply, we help connect a bigger audience.
Our mission is to help the best companies in the world, bring the best entertainment experiences to audiences everywhere.
Simply, we help connect a bigger audience.
As a service provider you have an important choice to make when it comes the right provider of video streaming platforms. That’s why it’s good to know we have a wide range of multi-award-winning products designed for everyone from national networks to niche streamers. We’re proud of the accolades we’ve won, because they serve as a testament to the expertise and flexibility which have made us the perfect streaming partner.
Synamedia is a company of lifelong video obsessives and we’ve been a major driving force of incredible experiences and video innovation for over 30 years. Now we’re the largest global provider of video solutions for service providers and content owners.
Synamedia started as News DataCom (NDC) founded in partnership with News Corporation - renamed NDS in 1992
NDS delivers world’s first digital DTH system to DIRECTV with its flagship product, VideoGuard, a smart-card based security system
NDS delivers first digital conditional access system to BSkyB
NDS launches world’s first fully integrated DVR on BSkyB platform
Cisco acquires Scientific Atlanta
NDS becomes a privately held company as private equity firm Permira buys its public holdings
Cisco acquires NDS from Permira and (with additional talent from its Scientific Atlanta acquisition) absorbs it into the Videoscape TV platform to become the Service provider Video Software Solutions (SPVSS) business unit
Permira acquires Cisco’s SPVSS business unit and launches new company as Synamedia
Sky takes a stake in Synamedia, joining majority shareholder Permira
Paul is Synamedia’s Chief Executive Officer. He was previously CEO of Genesys for 12 years, where in 2012 he led the $1.6 billion spin-out of Genesys from Alcatel-Lucent (now Nokia) backed by the Permira Funds. He then oversaw the acquisition of 16 businesses and scaled Genesys to become one of the ten largest privately held software companies in the world.
Up to 2012, Paul also served on the Executive Committee of Alcatel-Lucent as President of the Applications Group, a $2.9b division that included Genesys as well as telecommunication carrier software products.
Earlier in his career, Paul held roles at DSC, Bell Labs and AT&T Network Systems in strategy, business development and product management.
As EVP of Media Cloud Services, Nick drives Synamedia’s ambitious agenda of technology innovation and investment, and leads the development and delivery of new system solutions that help customers transform their business models and accelerate their transition to IP. He is in charge of the company’s video platform engineering, product management, architecture and marketing groups.
Nick joined Synamedia in April 2020 following a stint as Group CTO at German broadcaster ProSiebenSat.1. His previous positions were Chief Digital & Product Officer at satellite operator Inmarsat, and CTO for UK TV platform YouView.
From 1994 to 2012 Nick worked at NDS, then at Cisco until 2014 in the position of VP and CTO of Cisco’s Service Provider Video Software Solutions. Nick started his career working with UK broadcasters Channel 4 and Thames Television having graduated in engineering from Imperial College, London.
Lucy is our EVP, Broadcast Technology & Customer Success and joined Synamedia in July 2021 to lead the company’s global delivery teams and strengthen the post-sale customer experience. Lucy now also leads our Broadcast Technology Business which builds on our 30-year heritage within the industry. Lucy’s team’s priority is to focus on supporting our customers to secure and enrich the pay-tv experience and partnering across the industry to delight customers to maximise adoption and help them realize the vision of their ongoing future ambitions.
As a leader, Lucy is passionate about empowering strong teams with diverse talent.
From 2012 to 2021, Lucy was EVP and Chief Customer Success Officer at Genesys where she established and led their global customer success practice which encompassed all post-sale customer-facing functions. Post Genesys, Lucy was a Venture Partner at Growth Equity Firm TCV, where she advised portfolio companies on customer excellence. Prior to Genesys, Lucy spent 12 years at Global 360, Inc., a Dallas-based Business Process Management company where she ran Customer Operations. Lucy’s previous positions include Vice President of Commercialization at Eastman Software Inc., a wholly-owned subsidiary of the Eastman Kodak Company, and several years at Wang Laboratories in leadership roles, primarily in Product Management.
Julien Signes leads Synamedia’s Video Network business. One of the industry’s foremost experts on video processing, Julien advised emerging video technology businesses on financing and helped them scale globally before joining Synamedia in early 2019. He also provided advice to Atlantic Bridge, a global venture capital firm.
Julien founded Envivio in 2000 and as CEO he led the company through private equity financing and a NASDAQ IPO to create the global leader in software-based video encoding. Ericsson acquired the business in 2015. While at France Telecom (now Orange) in the 1990s, Julien led the development of the MPEG-4 standard, resulting in multiple patents for MPEG-4 virtual reality and 3D graphics support.
Tzvi Gerstl is responsible for R&D for products, services, and technologies across Synamedia’s Media Cloud Services and Broadcast Technology Businesses. A member of the Synamedia Executive Leadership Team, Tzvi is also leads enterprise IT, business applications, and operational and product security.
With 20 years of experience in the video industry, Tzvi is a dynamic and energetic leader with extensive knowledge of technology and experience in running large-scale development programmes for innovative market-leading solutions.
Tzvi holds a PhD in Scheduling Algorithms, has authored more than 25 papers on algorithms in high-ranked journals and the holder of several patents. He is a Dean Fellow at the Business School of the Hebrew University of Jerusalem. In his free time, Tzvi enjoys running and reading.
Ismat Levin is Synamedia’s Group General Counsel. Ismat has over 25 years of experience in commercial and international growth and extensive experience in technology-led software industries in NASDAQ and private equity contexts. She also has substantial understanding of M&A, Risk, ESG, cyber security and the global investment community.
Prior to joining Synamedia, Ismat was Group General Counsel at NDS Group Limited for over 20 years as it grew from a startup investment owned by News Corporation, to being a NASDAQ publicly listed company for 10 years to being sold to Cisco Systems Inc. for $5BN and more recently to being taken private again by Permira Private Equity.
Shauna O’Handley is Synamedia’s EVP of People & Places focusing on connections locally and globally that create experiences for our people of today and tomorrow to thrive, innovate and win.
Having joined Synamedia in July 2019, Shauna brings with her multisector experience most recently in FinTech Private Equity where she led the people transformation agenda focused on culture, learning, engagement, and success. Shauna is a passionate believer that DE&I, innovation, and collaboration create an empowered environment that is fundamental to any business strategy’s success.
Mark Readman is Synamedia’s Interim Chief Financial Officer and brings over 30 years of experience in international high-tech and software companies as well as private equity backed technology firms. Mark has extensive experience in driving business transformation, integrations and finance business partnering. Mark joined Synamedia in 2018, having previously held senior roles within Finance at Worldpay, Finastra and IBM. His roles have covered hardware, software and services.
Paul is Synamedia’s Chief Executive Officer. He was previously CEO of Genesys for 12 years, where in 2012 he led the $1.6 billion spin-out of Genesys from Alcatel-Lucent (now Nokia) backed by the Permira Funds. He then oversaw the acquisition of 16 businesses and scaled Genesys to become one of the ten largest privately held software companies in the world.
Up to 2012, Paul also served on the Executive Committee of Alcatel-Lucent as President of the Applications Group, a $2.9b division that included Genesys as well as telecommunication carrier software products.
Earlier in his career, Paul held roles at DSC, Bell Labs and AT&T Network Systems in strategy, business development and product management.
Richard is a Partner. He is Co-Head of the Technology Sector team and a member of the Investment Committee. He spent the first nine years at Permira based in the London office, before relocating to the United States in 2008 to set up the Menlo Park office. Richard returned to London in 2011. He has worked on numerous transactions including Allegro Group, ABS, Freescale Semiconductor, Genesys, Inmarsat, Intelsat, NDS, TeamViewer and Teraco.
Prior to joining Permira, Richard worked for Morgan Stanley in London in the M&A and High Yield Capital Markets divisions.
Ryan is a partner and focuses on investment opportunities in the Technology sector. He has worked on a number of transactions including Genesys, Informatica, and Metalogix. He is currently a Non-Executive Director at Genesys, Informatica and Metalogix.
Prior to pursuing his MBA, Ryan worked in Permira’s Menlo Park office for three years. Before that, he worked at Bank of America in the Healthcare Investment Banking Group.
With global accountability for supply chains at Sky, Giles is responsible for sourcing and supply chain across Sky’s key consumer offerings including SkyQ, SkyGlass, Sky Broadband, and Sky Mobile. Giles joined Sky in 2012 having previously held roles in logistics and supply chain change management at Carphone Warehouse for nearly 14 years.
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